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  • April 10, 2024
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MiWay Blink is thrilled to announce the latest addition to its team. Instead of arriving at MiWay Blink HQ in a sleek car with a crisp outfit, this new member will be accessible through the phone screens of their customers. MiWay Blink HQ is not a person, but a WhatsApp Chatbot.
Head of MiWay Blink, Keletso Mpisane says the WhatsApp Chatbot will interact with users. “Our WhatsApp bot, Blinky looks to connect with users who may prefer chatting to a bot to get a quote for their car insurance, further extending our position as the brand that lets you have your car insurance in your pocket,” says Mpisane.
The digitally-driven motor insurer is inclined towards employing automation to facilitate growth and transformation within the company and to streamline the insurance process, reducing complexity and hassle.
The MiWay Blink Bot, launched in February 2024, offers clients swift insurance quotes via WhatsApp, exemplifying MiWay Blink’s dedication to digital innovation. Gone are the days of waiting or enduring hold times; the MiWay Blink Chatbot is effortlessly navigable, providing quotes in the blink of an eye.
“This is another way that we’re committed to streamlining the insurance experience for our clients. Leveraging technology in a relevant and measurable way is central to how we approach every aspect of our business,” adds Mpisane.
After providing the quote, the bot will direct clients to the official MiWay Blink app or website to finalize their coverage. However, should a client prefer personal assistance, they can directly contact a representative through the app or website for further assistance.
The MiWay Blinky Bot is versatile, capable of providing full digital assistance or directing you to a human representative.
Accessible through the MiWay Blinky website and all of their social media platforms, the MiWay Blinky Bot offers convenient access to assistance.The post MiWay Blink brings insurance to WhatsApp. first appeared on IT News Africa | Business Technology, Telecoms and Startup News.

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